Recently social networking giant facebook said in a regulatory filing that India, US and Brazil are the main countries behind the growth of facebook. Recent statistics figure shows that around one in two Indian internet user is using Facebook, which makes India the second largest user base for the Menlo Park-based social networking firm headed for a $12-billion listing on the Nasdaq.
On May 18 Facebook said in its filing to the Securities and Exchange Commission that users in India, United States and Brazil represent key sources of our growth. Facebook user’s from India base has more than doubled in a year to 51 million at the end of March and if we compare it with American its user base grew only 15% to 169 million from last year. At about 45 million users, Brazil comes next.
Out of the total ad market of about 26,500 crore, social media advertising spending is only 94 crore, largely led by Facebook, according to the Internet and Mobile Association of India.